*Result*: Customer Segmentation Using RFM Analysis and Unsupervised Machine Learning: A Data-Driven Framework for Strategic Marketing

Title:
Customer Segmentation Using RFM Analysis and Unsupervised Machine Learning: A Data-Driven Framework for Strategic Marketing
Source:
2025 10th International Conference on Smart Structures and Systems (ICSSS) Smart Structures and Systems (ICSSS), 2025 10th International Conference on. :1-6 Dec, 2025
Relation:
2025 10th International Conference on Smart Structures and Systems (ICSSS)
Database:
IEEE Xplore Digital Library